1, 2, 3 for Childhood


Client:

Liga Peatonal

Place:

México

Year:

2020

A road safety manual designed from a child's rights perspective — not for children, but for the adults responsible for making cities safer for them. The challenge was to create a publication that could reach activists, decision-makers, and educators without feeling institutional, while keeping children genuinely at the center rather than as a symbolic afterthought. You can download the publication here.


 

Art direction

The illustrations place children in everyday Mexican street contexts — eating corn on the cob, playing, moving through the city — deliberately keeping children as protagonists rather than making infrastructure and safety tools the visual focus. The project also included social media materials for International Women's Day mobilizations and is available for free download and print.

References

References

Sketches

Sketches


 

Editorial project + illustrations


 

Social Media applications


 

Printed manual


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