A playful educational tool built on the structure of the traditional Mexican lottery game — redesigned to teach children, young people, and the general public about the elements that make a city safe, accessible, and sustainable. The challenge was to take complex urban mobility and inclusion concepts and make them genuinely fun without losing their political clarity.
The result was a set of 54 illustrated cards across five categories — users, infrastructure, public space, accessibility, and road safety — with a visual language warm and engaging enough for classrooms and community spaces alike. The game spread beyond its original distribution, has been played across different regions of Mexico, and is available for free download and print.
La Lotería de una Ciudad Humana tiene como objetivo retomar el juego clásico y resaltar los elementos y usuarios que constituyen una ciudad segura, accesible, sana y sostenible. Esta versión de la lotería mexicana es una herramienta de juego en la que niños, niñas, jóvenes y población en general, pueden conocer los elementos que minimizan los riesgos viales, generan traslados seguros, promueven la inclusión y la accesibilidad para las personas con discapacidad y direccionan a una ciudad hacia la sostenibilidad.
Graphic development
There are a total of fifty-four cards, divided into five categories:
- Users
- Infrastructure
- Public Space
- Accessibility
- Additions
Sketches
Usuarios y modos de transporte
Infrastructure
Public space
Universal accessibility
Accessories for road safety
Cuautitlán Izcalli, Mexico State
Cuautitlán Izcalli, Mexico State
Monterrey, Nuevo Leon, Mexico
